Artificial Intelligence - Vision
- 15 hours ago
- 2 min read
We are in a remarkable phase within the world of digital design. Artificial intelligence is evolving rapidly and is finding its way into almost every part of the creative process.
Where I still had doubts a few years ago about the value of AI in animation, it has now become almost indispensable in certain areas. Especially when it comes to efficiency and accelerating workflows, the advantages are clear.
Recently, I have been actively experimenting with various tools and applications. By now, I can confidently say that I have successfully integrated AI into my projects as a complement to my existing workflow.
For me, its strength lies in targeted use. AI is not a replacement for creativity, but a tool that can be applied to specific tasks that would otherwise be time-consuming or technically complex. Think of generating visual building blocks, speeding up iterations, or exploring different styles.
At the same time, it remains important to stay critical. There is understandable hesitation around the use of AI within creative fields. That discussion is valuable, but completely ignoring this development is, in my view, not future-proof.
The challenge, for me, is finding the right balance: using AI where it adds value, while keeping creative direction and decision-making firmly in my hands.
Below, I share an example of how I applied AI within my work.
Zandvoort - Projection:
For a light art project in Zandvoort, I wanted a sand lizard to move across the facade of a building. A seemingly small detail, but in practice a very time-intensive process. Normally, this would involve building a detailed 3D model, rigging, animating, and rendering it. Within the available project budget, that would simply take too much time.
With the help of AI, this suddenly became achievable, without compromising the final result.
The process started by training an AI model (Nano Banana) using reference images of sand lizards that matched the style and look I was aiming for. I then used this model to generate images of the lizard in specific poses, each on a clean blue screen background so they could easily be isolated later.
These images were then converted into smooth video sequences using another tool (KlingAI). This immediately provided a foundation for motion, without the need to build a full animation manually.
Finally, I integrated this video into a 3D scene, matching the lighting and perspective to the facade. This makes it appear as if the lizard is truly moving across the building and becoming part of the architecture.
For me, this is a strong example of how AI adds value. Not as a replacement for the creative process, but as an accelerator and enabler. It makes it possible to execute ideas that would otherwise fall outside the scope, while also opening up new creative directions.
